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Meanwhile...Grass 'Roots' social media explosion in progress...

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Guided by director and wrangler of scientists Peter Byck, Roots So Deep (you can see the devil down there) is a four-part documentary series that explores the world of adaptive cattle farmers and their conventional farming neighbors.

Alongside this journey, a team of pioneering scientists conduct groundbreaking research, investigating the costs and benefits of grazing practices in harmony with nature versus those in conflict with it.

Neighbors are Curious

Total Views - 8.3M+*

Gotta Make a Profit

Total Views - 6.2M+*

*across all social media

It’s Easy

Total Views - 1M+*

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what is amp?

adaptive multi-paddock grazing

1. section the land

Imagine the land being divided into smaller sections with poly wire fencing. ('paddocks')

2. move the animals often

Animals graze in one section at a time for just a short while, leaving plenty of plants behind.

3. recharge the land in cycles

After they've moved on, that section gets time to rest and grow back before the animals return.

Meet the AMP Grazing Research Science Team

Meet the AMP Science Team

Steve Apfelbaum

Co-Principal Investigator

Russ Conser

Key Project Advisor

M. Francesca Cotrufo, PhD

Science Lead - Soil carbon, nitrogen and water

Nuria Gomez-Casanovas, PhD

Science Co-lead: Greenhouse gas emissions

Jonathan Lundgren, PhD

Science Lead: Arthropods

Samantha Mosier, PhD

Scientist: Soil carbon, nitrogen and water

Jason Rowntree, PhD

Co-Principal Investigator

Janice Swanson, PhD

Co-Principal Investigator

Richard Teague, PhD

Co-Principal Investigator

Allen Williams, PhD

Co-Principal Investigator

AMP Grazing Research Southeast US

Peer-reviewed Articles

WE ARE JUST GETTING STARTED.

WHAT FANS ARE SAYING....